On 30 April 2013, Vortex Capital Partners, together with the Benelux license holder, acquired Mascus—a leading global online marketplace for trucks, heavy machinery, and industrial equipment.
Mascus served as a key digital platform connecting buyers and sellers across the construction, agriculture, and transport sectors, offering a scalable and internationally recognized solution in a traditionally offline market.
On 19 February 2016, Ritchie Bros., the world’s largest industrial auctioneer, announced the acquisition of Mascus—marking a successful exit for Vortex.
Sold to Ritchie Bros in 2016
"Together we disentangled Mascus from its parent company, a stock listed publishing company Alma Media. Mascus is a global online marketplace for buying and selling trucks and heavy machinery. We turned Mascus into a stand-alone business with a dedicated international team allowing it to start growing again. The organic growth and the various add-on acquisitions contributed to Mascus being the undisputed leader for advertising heavy machinery equipment. The acquisition by Ritchie Bros. in 2016 is a testament to what the team has accomplished, a great step for Mascus and something I am really proud of."
