Supporting entrepreneurial management teams who are committed to building leading companies

Welcome to Vortex, we are a specialist investment firm focused on companies that use technology as a differentiator

Investments

Buyout partner

Vortex is an investment company founded in 2012. We invest in growing companies with a profitable core business that use technology as a differentiator. Vortex has applied an active approach since inception, combining operating experience with investment know-how. As a result, our team today is a mix of senior executives, business operators and investment professionals. Vortex has invested in 23 companies with over 50 add-on acquisitions.

We enjoy supporting entrepreneurs and management teams who are committed to building leading companies. We operate as one team to ensure that the right strategy, structure, and support are in place. Together with management, we invest in the next level of sustainable growth and providing support when needed.

Vortex facilitates buyouts and can provide growth capital as part of a buyout transaction. Our focus is on companies with headquarters in Belgium or in the Netherlands.

Technology to enable efficient growth

(Information) Technology is key to grow effeciently and to build a sustainable competitive advantage. With our inhouse technology expertise, we can support companies to further align IT and Technology with the business strategy, including buy or build decisions, hiring tech talent and by advising on roadmaps and IT investments.

Experienced team of investment professionals and business operators

We are a seasoned team combining many years of m&a experience with deep technical expertise and first hand experience of leading businesses. We consider ourselves active investors while not taking over the steering wheel from management. To support our companies, we tap into our own team and an extended network of experts and strategic partners.

Our mutual drive to build successful businesses has led to a strong track record and substantial value creation.

Meet the team

Experienced team of transaction and portfolio management professionals

We are a seasoned team combining many years of m&a experience with deep technical expertise and first hand experience of founding and scaling businesses. We consider ourselves active investors while not taking over the steering wheel from management. People describe us as pragmatic, business savy and accessible. To support our companies, we bring a network of experts and strategic partners. Our mutual drive to build successful businesses has led to a strong track record and above average returns for the shareholders.

Meet the team

IT and Technology to enable efficient growth

Technology and IT is an important enabler for businesses to grow effeciently and to build a sustainable competitive advantage.
With our inhouse technology expertise we help companies to align IT/Technology with the business strategy (incl. buy or build decisions, tech team set-up, technology investments levels)

The Vortex team

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Meet the whole team

Case study

Together with Vortex, we saw an opportunity for the creation of a one-stop shop for mission-critical IT services within the SME segment. This proved to be an extremely successful strategy in the Netherlands, and with our scalable platform, we are looking forward to continuing this journey abroad.

Barry Wissink, CEO hallo,

Together we disentangled Mascus from its parent company, a stock listed publishing company Alma Media. Mascus is a global online marketplace for buying and selling trucks and heavy machinery. We turned Mascus into a stand-alone business with a dedicated international team allowing it to start growing again. The organic growth and the various add-on acquisitions contributed to Mascus being the undisputed leader for advertising heavy machinery equipment. The acquisition by Ritchie Bros. in 2016 is a testament to what the team has accomplished, a great step for Mascus and something I am really proud of.

Tim Scholte – CEO Mascus (part of Ritchie Bros. Auctioneers)

At Cars-on-the-web (now Adesa Europe), we saw the opportunity to become the leading portal for used cars in the B2B segment in Europe. Since day 1, we were on the same page with Vortex. We were able to accelerate growth by defining clear priorities, having financial muscle to invest and by solving our key technology challenges. Acquiring German competitor GW Liste marked a step change in our growth journey and relevance in Europe. Vortex played a pivotal role to prepare and sell the business to KAR, a US based strategic owner.

Johan Meyssen – CEO at Adesa Europe

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